Cat’s Billiards
Cats Billiards is San Marcos’ go-to spot for great pool, cold beer, and good vibes. We host weekly tournaments, offer tasty snacks, and have a great draft beer selection, making it the perfect hangout for Bobcats and locals alike. Whether you're here to compete or just kick back with friends, there’s always something to enjoy at Cats!
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This project is a complete rebranding of Cat’s Billiards. It introduces an updated logo that can be recognized from afar and be adapted for different formats, which is something the current logo was lacking. It includes branded touchpoints from posters and shirts, to social media posts and a website.
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The challenge was finding a way to put Cat’s billiards back on the radar of San Marcos students, it’s key demographic. Previously Cat’s did not have any form of branding besides a sign outside.
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The approach is a recognizable, rejuvenated brand that combines elements of the billiards game and the San Marcos night life.
Logo
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